Introducing the new iMac shuffle. It’s the desktop that had everything. Now, there’s less. We’ve taken out that pesky glass screen and carved the entire computer out of aluminum, for extra sturdiness. Why no screen? Well, we wanted to make the iMac shuffle even more lightweight than its predecessors, and make sure that there was nothing to distract you from the Apple logo. For inspiration, we looked to our newest, most brillant product… the new iPod shuffle.
Apple used to be good at marketing and innovation. The most recent iPod Shuffle however is proof that just because you can do something, doesn’t mean you should.